4.98 Google rating

For residential, commercial and move-out cleaning companies

CRM for Cleaning Businesses

BaseCloud turns a quote request into a client on a recurring schedule. Quotes go out the same day, recurring cleans are billed automatically, and clients get a text before the crew arrives and a review request after.

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Commercial cleaning crew polishing a floor

Recurring cleans billed automatically

Example workflowA one-off clean that becomes weekly

Clients who love our CRM system

Feel free to ask them about us.

  • Galetti
  • Quatro
  • Agriskills
  • Mastercare
  • Aluma
  • TutorsSA
  • Gawie le Roux Institute of Law
  • BNI
  • Vision Works
  • Intello Group

One-off cleans pay the bills. Recurring clients build the business.

Quote requests come in by phone, text and website form while you're running crews. A move-out clean gets quoted but never followed up, regular clients get invoiced by hand at the end of the month, and a client who cancels after one bad visit leaves without anyone asking why.

What BaseCloud CRM solves

What a cleaning business CRM should fix

  • Quote requests answered the same day, from any channel
  • Prices for homes, offices and add-ons in one price list
  • Weekly and biweekly clients billed automatically
  • Visit reminders and arrival texts sent to every client
  • A satisfaction check after each visit, before problems become cancellations
  • Google reviews collected from happy clients

How it works

From quote request to recurring client

Four jobs every cleaning company handles each week.

Quotes out the same day

A web form or call creates the lead. Square footage, rooms and frequency go in custom fields, and the quote comes from your pricebook.

  • Deep clean, move-out and add-on items priced once
  • Quote sent by email with a text to say it's there
  • Unanswered quotes followed up after two and five days

What you get

Built for cleaning companies

The parts of BaseCloud a cleaning business uses every week.

  • Pricebook quotes and recurring invoices

    Price every service and add-on once, quote in minutes and bill regular clients on a schedule.

  • Visit reminders by text

    Day-before reminders and on-the-way texts from your business number, with 10DLC registration handled.

  • Property details per client

    Square footage, rooms, pets, access instructions and alarm codes, with field-level access for sensitive notes.

  • Quote follow-up and feedback

    Follow-ups on open quotes and a feedback text after each visit, triggered without anyone remembering.

  • Reviews and Maps ranking

    Review requests to happy clients, replies to new reviews and a rank grid across your service area.

  • Business calls on the app

    Answer calls on the BaseCloud Phone app with your business number while you're on site.

The BaseCloud difference

Built in, not bolted on

Calling, texting, WhatsApp, email, quoting, e-signature and automation are part of BaseCloud, not add-ons from other vendors. One login, one client record, and no connectors to keep alive between separate subscriptions.

  • Phone system
  • SMS
  • WhatsApp
  • Gmail / Microsoft 365
  • Workflow automation
  • Quotes & invoices
  • E-signature

Cleaning Companies on BaseCloud

One move-out clean that becomes a weekly client

This is an example of how a cleaning company can set up BaseCloud. Every step is a standard workflow you can change.

Example workflow

A family moving into a new house who first books a move-in clean

The family asks for a quote on your website on a Thursday. Here is how they become a regular client.

  1. 1. Quote request

    The form creates the lead with the home size and the type of clean they need.

  2. 2. Quote sent

    The office builds the quote from the pricebook. A follow-up text goes out two days later.

  3. 3. Visit booked

    The clean goes in the crew's calendar. The family gets a reminder the day before.

  4. 4. Feedback asked

    After the clean, a text asks how it went. The family replies that it was great.

  5. 5. Weekly offer

    A workflow offers a weekly plan. The family accepts and a recurring invoice starts.

  6. 6. Review collected

    After the third visit, a review request goes out with your Google link.

You run the crews. Quotes, reminders, billing and reviews happen around them.

We pride ourselves on 5-Star Service

4.98 Google rating

Read our reviews on Google

Moving to BaseCloud was the best decision we could have made. The onboarding process was very professional. … It is comforting knowing you have a team of professional, knowledgeable people at your disposal.

Pieter vd WaltPosted on Google

Excellent service, professional team. The best I ever worked with.

Sandra ViljoenPosted on Google

Very professional and helpful. They consistently go out of their way to assist wherever needed. I would highly recommend them.

Annelien BouillonPosted on Google

Very knowledgeable team that understands our market.

Alan FritzPosted on Google

Thank you BaseCloud for … helping me get up to speed with your platform so that we could help our client fully integrate with your CRM.

Julian WesselooPosted on Google

Great team and very knowledgeable. Patient, but they keep their fingers on the pulse. Highly recommend.

The Capital DistilleryPosted on Google

Thank you to the incredible BaseCloud team for all your hard work and support.

Belinda VD MerwePosted on Google

Brilliant company!

Pieter KoelewynPosted on Google

FAQ

Cleaning business CRM questions

Can BaseCloud bill recurring cleaning clients automatically?
Yes. Set up a recurring invoice weekly, biweekly or monthly. Clients pay by card through Stripe and the payment is recorded on their account.
Can clients book cleans online?
BaseCloud doesn't have a public booking page. Clients request a clean through your website form, a text or WhatsApp, and your team books it in the calendar. An AI agent on WhatsApp or SMS can also find a free slot and book it.
Can we keep alarm codes and access notes private?
Yes. Permissions can be set per field, so only the people who need access instructions can see them.
Does it schedule and route crews?
BaseCloud doesn't do route planning. Visits go in each crew lead's Google or Outlook calendar, and a team calendar shows every crew's day side by side.
Can we text clients from the business number?
Yes. Two-way and bulk texts go out from your business number. For US numbers BaseCloud handles the 10DLC registration.

More recurring clients. Less month-end admin.

Tell us how you quote, schedule and bill today, and we'll show you that set up in BaseCloud.

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See it for yourself

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